CRITICON: A TOOL TO FOSTER CRITICAL THINKING
Making critical thinking as viral as misinformation

Overview
Objectives
Understand why users don’t verify information despite being aware of misinformation
Identify behavioral barriers and opportunities using frameworks like COM-B
Design a solution that turns verification into a simple, repeatable habit
Reduce friction and integrate seamlessly into existing digital behaviors
Context and Problem
Young people are constantly exposed to misinformation, but verification is still perceived as slow, complex, and not worth the effort. Most existing solutions focus on fact-checking content, but fail to address the real issue: there is no habit of questioning information.
This project was developed in the context of the Citilab Challenge, exploring how digital tools can foster critical thinking among young audiences in everyday online environments.

Research & Design Process
Approach
To understand how people consume and react to information, I combined| qualitative research, behavioral analysis, and benchmarking of existing platforms.
User interviews to explore attitudes, habits, and perceptions around misinformation
Behavioral analysis of fast-paced, social content consumption patterns
Benchmarking of fact-checking tools (e.g. Verificat, Maldita) to identify gaps
Application of COM-B framework to map barriers and motivators
Key Insights
Verification feels like an effort with no reward
Users understand its importance, but it offers no immediate benefit or feedbackInformation consumption is fast, emotional, and social
Content is shared quickly, often driven by reaction rather than reflectionQuestioning information can feel socially uncomfortable
Challenging content in group settings may create friction or discomfortThere are no simple verification habits
Users lack quick, repeatable ways to validate information in real time
Design Decisions
Make verification rewarding → introduce a streak system
Turns verification into a habit through consistency and motivationReduce friction → integrate into messaging platforms
No app switching, no signup, no interruption to existing behaviorKeep it fast → 30-second interactions
Designed to match real content consumption patternsLower resistance → use a playful, ironic tone
Makes critical thinking more engaging and less intimidating

Outcome
CriticON is a conversational tool that transforms verification into a daily, low-friction behavior.
Key features:
Quick verdicts
Users send content and receive fast, simplified verification feedbackMicro-games
Short challenges based on real misinformation patterns, adapted to user behaviorStreak system
Encourages consistency and turns verification into a repeatable habit
Impact and Learnings
CriticON reframes critical thinking from a cognitive task into a behavioral loop, making verification more accessible, engaging, and integrated into everyday digital interactions.
Designing for behavior change requires more than accurate information — it requires aligning with how people actually think, feel, and act in real contexts.